Once upon a time- Story of Lola

Once upon a time there was a girl called Lola, based in epicentre of London’s Brick  Lane, she epitomises utility luxe to a key.  The Story of Lola is infact a novel brand that has just been launched that partners femine chic with a laid-back tone. Quirky and draped silhouettes lends itself to easily be transformed from day to evening, with a touch of lippy Lola is ready to go.       

Based around the admirable ‘girl about town’, the one you see yourself hopelessly starring at in pure desire for her whole ‘get-up’, unbeatable style and radiating persona, and the imaginable wardrobe to die for… that girl is most definitely the embodiment of Lola. She has constant ever evolving look that is off-duty but still raking up the style credentials adorning herself in the favourite grey marl roped hoddy or a gorgeous roughly pleated harem trousers, accessorising with cute low–slung floral neck scarf or an edgy snood with some chains, changing the look and feel instantaneously a story of never ending possibilities. 

Story of Lola is available from FashAddict, 164 Brick Lane, London E1. 020 7247 9220

Original Text by moi. previously published on Volt Cafe.