The Countdown begins to the launch of Diane Von Furstenberg’s New Vintage-Inspired Collection

In Just under 4 hours Diane Von Furstenberg's new vintage line will launch on DVF.com.... how exciting I hear you shrill. 

The Cut revealed the exclusive new accompanying video to the collection, which can be viewed below.  

The Video is an enchanting bricolage of the history that is DVF, snappy and cool her collection embodies her famous vintage prints on her updated version of the iconic wrap dress. The collection is also said to include accessories, swimwear, an the all important tech-cover-up's; ipod and ipad cases.   

It is interesting to note that The Cut refers to the line as being ingeniously vintage yet without the old smell. We have seen many designer brands such as Prada and Marni selling 'Vintage' Collections or be it  "modernized versions"  in a homage to the past, vintage pieces. I think this is something we will see becoming only more prevalent with designer brands wanting a cut of our current vintage obsession and what with the term vintage becoming so easily transferable, as let's face it most people consider pieces of at least 10 years of age as now Vintage... hello my circa 2000 'vintage' jumper?? This I feel will become common place.... How long until The Highstreet starts visiting their Archive? M&S has already been there, Primarni vintage?